Wednesday, April 1, 2015

Thinkers 50 Strategy: What Every Executive Needs to Know to Chart the Future of Their Business

Thinkers 50 Strategy: What Every Executive Needs to Know to Chart the Future of Their Business

author: Stuart Crainer

name: Wayne

average rating: 2.50

book published: 2013

rating: 2

read at: 2015/04/01

date added: 2015/04/01

shelves: non-fiction-business

review:

'Thinkers 50 Strategy: The Art and Science of Strategy Creation and Execution' is a brief overview of the state of corporate strategy. If you are looking for something more in depth, you should look elsewhere. If you are looking for a launching point for ideas, you could do worse than this book.



The book begins, like the others in the series, with an historical overview, bringing us to the present. Of interest is how few employees seem to understand what their companies strategy really is. Other topics include understanding competitive strategy, value chains, strategic innovation, and strategy on an international level.



It's a pretty quick flyover, and will only give you broad concepts. As a brief history of business strategy, it seems to cover a lot of the milestones of the last 50 years, but won't help anyone formulate a corporate strategy. Having been in the work world for as long as I have, I've recognized some of these different movements from companies I've worked for. I think we live in a time where strategy seems to be communicated more to the workforce, and this can only serve to help companies reach goals. This is the third book in the Thinkers 50 series that I've read, and was perhaps my least favorite.



I received a review copy of this ebook from McGraw-Hill Professional and NetGalley in exchange for an honest review. Thank you for allowing me to review this ebook.





via Wayne's bookshelf: read http://ift.tt/1CRRQy0

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