author: Wayne Breitbarth
name: Wayne
average rating: 3.59
book published: 2011
rating: 3
read at: 2015/04/28
date added: 2015/04/28
shelves: non-fiction-business
review:
'The Power Formula for LinkedIn Success: Kickstart Your Business, Brand, and Job Search' by Wayne Breitbarth is a short introductory book on how to use th social media site. It's geared to users who are less internet, and social media, savvy. Think of it like a "Dummies Guide" which is by no means meant in a derogatory way.
Starting with logging in, just about all the basic ways to build out your LinkedIn profile are covered. Tips are given on keywords, and how many words can be used. Networking tips and writing and receiving references are talked about along with the importance of seeking out solid people to follow on the site. Searching in LinkedIn is quite powerful and that's covered as well. This also shows you the importance of having a decent profile. There are action plans for building up your page.
Wayne Breitbarth takes a basic approach with the book, and you could certainly find this information out on your own, but this is a gentler approach that takes things systematically. He also does seminars on this which he touts throughout the book (along with his office furniture business). The pandering got a bit old since it's in every example he show. It's not a bad book if you're looking for help on LinkedIn, but there are probably better ones out there.
I received a review copy of this ebook from Greenleaf Book Group and NetGalley in exchange for an honest review. Thank you for allowing me to review this ebook.
via Wayne's bookshelf: read http://ift.tt/1PV4lxx
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