Sacrifice

author: Sam Humphries

name: Wayne

average rating: 4.00

book published: 2012

rating: 3

read at: 2013/10/28

date added: 2013/10/28

shelves:

review:

Innovation Prowess is a short read that offers a lot of wisdom. The book is aimed at corporate executives who want to drive innovation within their organizations, not necessarily as a guide



For the sake of corporate strategy, the book is divided into 4 distinct chapters, which set expectations, expand growth opportunities, help to converge on the best opportunities and apply innovation for growth. Chapter 2 offers 14 growth pathways in what they call Full-Spectrum Innovation that was particularly great. It balances innovation between ideas being a customer value proposition and how that fits into corporate profitability. The book also makes a distinct line between what it calls big-i innovation and small-i innovation and asks questions about corporate risk. What is change worth? What gets lost?



There are plenty of illustrations and charts. George S. Day has written a brief, accessible book that corporate executives considering innovation should read.



I received this as a review copy from Wharton Digital Press and Netgalley in exchange for a fair review. Thank you for the opportunity to review this book.





via Wayne's bookshelf: read http://www.goodreads.com/review/show/750990358?utm_medium=api&utm_source=rss